Privacy policy

At Oud Al Abraj, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, store, share, and protect your data when you visit our website oudalabraj.com or make a purchase with us.

By using our website, you consent to the practices described in this Privacy Policy. If you do not agree, please discontinue use of our website.


1. Who We Are

Oud Al Abraj is an independent eCommerce brand specializing in attars, oud-based fragrances, and perfumery products, operating through the website oudalabraj.com.

For any privacy-related concerns or requests, you may contact us at:
Email: ads@oudalabraj.com
Website: oudalabraj.com


2. Information We Collect

We collect different types of information depending on how you interact with our website:

a) Information You Provide Directly

  • Personal details: Full name, email address, phone number

  • Delivery details: Shipping address, city, state, pin code, country

  • Payment information: We do not store your card or payment details directly. All payments are processed securely through third-party payment gateways (Razorpay, PayU, PhonePe, UPI, etc.)

  • Account details: Username and password (if you create an account)

  • Communication data: Messages, queries, or feedback submitted via email, contact forms, or WhatsApp

b) Information Collected Automatically

When you visit our website, we automatically collect:

  • Device & browser information: Device type, operating system, browser type and version

  • Usage data: Pages visited, time spent on pages, links clicked, referring URLs

  • IP address and approximate location

  • Cookies and tracking data (see Section 7 for details)

c) Information from Third Parties

  • Data from Google Analytics, Facebook Pixel, Meta Ads Manager about how users interact with our website and ads

  • Data from payment gateways confirming transaction status (not full card details)


3. How We Use Your Information

We use the information we collect for the following purposes:

Purpose Basis
Processing and fulfilling your orders Contract performance
Sending order confirmation and delivery updates Contract performance
Providing customer support Legitimate interest
Sending promotional emails, offers, and new launches (with consent) Consent
Improving our website experience and product offerings Legitimate interest
Running targeted ads on Google, Meta (Facebook/Instagram) Consent / Legitimate interest
Fraud detection and prevention Legitimate interest / Legal obligation
Complying with legal and regulatory obligations Legal obligation
Analyzing website traffic and performance Legitimate interest

We will never sell, rent, or trade your personal information to any third party for their own marketing purposes.


4. How We Share Your Information

We share your data only where necessary and with trusted parties:

a) Courier & Logistics Partners

Your name, address, and phone number are shared with our courier partners (such as Delhivery, Shiprocket, BlueDart, India Post) solely for the purpose of delivering your order.

b) Payment Gateways

Transaction data is processed by secure, PCI-DSS-compliant payment gateways. We do not store your full card details on our servers.

c) Technology & Platform Providers

  • Shopify — our eCommerce platform hosts and powers the website

  • Google Analytics / Google Ads — for website analytics and ad performance tracking

  • Meta (Facebook/Instagram) — for social media advertising and retargeting

We may disclose your information to law enforcement, regulatory authorities, or courts if required to do so by applicable law, or to protect the rights, property, or safety of Oud Al Abraj, our customers, or the public.

e) Business Transfers

In the event of a merger, acquisition, or sale of our business assets, your data may be transferred to the acquiring entity. You will be notified of any such change.


5. Data Retention

We retain your personal data for as long as necessary to:

  • Fulfill the purposes outlined in this policy

  • Comply with our legal and tax obligations (typically 7 years under Indian tax law)

  • Resolve disputes and enforce our agreements

When your data is no longer required, it is securely deleted or anonymized.


6. Your Rights

Depending on applicable laws (including India's Digital Personal Data Protection Act, 2023 and GDPR for EU/UK customers), you have the following rights:

  • Right to Access — Request a copy of the personal data we hold about you

  • Right to Correction — Request correction of inaccurate or incomplete data

  • Right to Deletion — Request deletion of your personal data ("Right to be Forgotten"), subject to legal obligations

  • Right to Withdraw Consent — Withdraw marketing consent at any time

  • Right to Data Portability — Request your data in a structured, machine-readable format

  • Right to Object — Object to processing based on legitimate interest

  • Right to Restrict Processing — Request that we limit how we use your data

To exercise any of these rights, email us at ads@oudalabraj.com with the subject line: "Data Privacy Request". We will respond within 30 days.


7. Cookies Policy

Our website uses cookies and similar tracking technologies to enhance your browsing experience.

Types of Cookies We Use:

Cookie Type Purpose
Strictly Necessary Essential for the website to function (cart, checkout, login sessions)
Performance / Analytics Understand how visitors use the site (Google Analytics)
Marketing / Advertising Deliver relevant ads (Google Ads, Meta Pixel, Facebook)
Functional Remember your preferences (language, currency, filters)

Managing Cookies

You can control or disable cookies through your browser settings at any time. Note that disabling certain cookies may affect the functionality of our website (e.g., you may need to re-add items to your cart).

For EU/UK visitors, you will be presented with a cookie consent banner on your first visit. You may update your cookie preferences at any time.


8. Google & Meta Advertising

We use Google Ads and Meta Ads (Facebook/Instagram) to show relevant advertisements to users who have visited our website or shown interest in our products.

  • Google Remarketing: We use Google's remarketing tags to show our ads to past website visitors across the Google Display Network and YouTube.

  • Meta Pixel: We use the Meta Pixel to track conversions from Facebook/Instagram ads, optimize ad delivery, and build retargeting audiences.

  • Enhanced Conversions: We may send hashed (anonymized) customer data such as email addresses to Google and Meta to improve the accuracy of ad performance measurement.

You can opt out of personalized advertising by visiting:


9. Data Security

We implement industry-standard security measures to protect your personal data, including:

  • SSL encryption (HTTPS) across all pages of our website

  • Secure payment processing through PCI-DSS-compliant gateways

  • Access controls limiting staff access to customer data on a need-to-know basis

  • Regular security audits of our platform and third-party integrations

While we take every reasonable measure to protect your data, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but are committed to minimizing any risk.


10. Children's Privacy

Our website and products are intended for individuals 18 years of age or older. We do not knowingly collect personal information from children under 18. If we become aware that a child under 18 has provided us with personal data, we will delete it immediately. If you believe a child has submitted data to us, please contact us at ads@oudalabraj.com.


Our website may contain links to third-party websites. This Privacy Policy applies only to oudalabraj.com. We are not responsible for the privacy practices of any external sites. We encourage you to review the privacy policies of any third-party sites you visit.


12. International Data Transfers

If you are accessing our website from outside India, please be aware that your data may be transferred to, stored, and processed in India, where our servers and operations are based. By using our website, you consent to this transfer. We ensure that appropriate safeguards are in place for any cross-border data transfers.


13. WhatsApp & SMS Communications

If you provide your mobile number during checkout or opt in via our website, you may receive:

  • Order confirmation and delivery updates via WhatsApp or SMS

  • Promotional messages, new launch alerts, and offers (with your consent)

You can opt out of promotional messages at any time by replying "STOP" or contacting us at ads@oudalabraj.com.


14. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or business operations. Any changes will be posted on this page with an updated "Last Updated" date.

We recommend reviewing this page periodically. Your continued use of the website after any changes constitutes your acceptance of the updated Privacy Policy.


15. Grievance Officer

In accordance with the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023 (India), the details of our Grievance Officer are:

Name:  Advocate Jaysinh Gohil
Email: ads@oudalabraj.com
Website: oudalabraj.com
Response Time: Within 30 days of receiving a complaint


16. Contact Us

For any questions, concerns, or requests related to this Privacy Policy or your personal data:

Brand Name: Oud Al Abraj
Phone No
: 9173537189
Customer Email: ads@oudalabraj.com
Address: HUB 2 Plot No.60 Swetan Industrial Park, Kuha Gam, Indore Highway, 382430
Legal GST: 24EGYPP9923H1ZI
Business Hours: Monday to Friday | 10:00 AM to 6:00 AM

Advertising & Marketing of this Brand is Managed & Funded By PERFUME PLUS


By continuing to use oudalabraj.com, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information as described herein.